Marketing Representative

Campaign Development & Execution

• Plan, develop, and implement marketing campaigns to promote products or services.
• Coordinate online and offline marketing activities, such as email marketing, digital ads, brochures, and events.
• Monitor campaign performance and suggest improvements.

Market Research & Analysis

• Conduct research to understand market trends, customer behavior, and competitors.
• Analyze data to identify opportunities and assess the effectiveness of marketing strategies.
• Prepare reports and presentations based on findings.

Content Creation & Branding

• Assist in developing marketing materials like newsletters, social media posts, website content, and product brochures.
• Ensure all content aligns with brand guidelines and messaging.
• Collaborate with designers and content teams to produce high-quality promotional materials.

Digital Marketing

• Manage and update the company’s website and social media platforms.
• Optimize content for SEO and manage online advertising campaigns (e.g., Google Ads, Meta Ads).
• Track and report performance metrics (e.g., web traffic, conversion rates).

Event Planning & Coordination

• Help organize trade shows, exhibitions, product launches, and promotional events.
• Coordinate with vendors, sponsors, and internal teams to ensure smooth execution.

Communication & PR

• Support the creation and distribution of press releases and company announcements.
• Maintain relationships with media, influencers, and PR agencies.

Collaboration & Support

• Work closely with sales, product, and design teams to align marketing strategies with business goals.
• Assist in budgeting and managing marketing expenses.

Key Skills & Attributes

• Strong written and verbal communication skills.
• Creativity and attention to detail.
• Good understanding of digital marketing tools and platforms.
• Analytical and research skills.
• Ability to manage multiple tasks and meet deadlines.